If the answer to the first of these questions is yes, then you can start to look at the type of kit and knowledge you will require to make a successful move into the market. This is primarily down to the large amount of work on offer in the sector and the wide range of products related to DTG print.īut, as is always the case when expanding into a new market, you must first consider a) if you have the demand for such products among your current customer base b) the machinery you require in order to make the transition and c) if your staff require additional training to operate kit associated with DTG. With the market for direct-to-garment print continuing to expand, Rob Fletcher looks at how print service providers can enter this sector and take advantage of the amount of work on offer.ĭirect-to-garment (DTG) print has been cited as a key growth market for some time now, with a good amount of print service providers (PSPs) having already made the move.
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